Internet and Web Technology: On-Line Information
Strategies
National Health Informatics Conference -- Hobart 1999
copied from HREOC Website 11 July/99 [Apologies for any
errors introduced in reformatting the document for this
presentation.]
Change from version 2.2 of these Advisory Notes: the
main reference point endorsed by these Notes is now the
AusInfo Guidelines for Commonwealth Information
Published in Electronic Formats
People who provide goods and services over the Internet
need to think about how they make their WWW sites
accessible to people with disabilities. Access can be
readily achieved if good design practices are followed.
The Australian Human Rights and Equal Opportunity
Commission (HREOC) is drawing attention to resources
that will help authors and designers maketheir World
Wide Web documents accessible to the broadest possible
audience. In these Advisory Notes HREOC aims to provide
advice about how people can avoid disability
discrimination without sacrificing the richness and
variety of communication offered by the WWW.
These Advisory Notes cannot be exhaustive. In
considering any complaints about access the Commission
would take into account the extent to which a service
provider has attempted to utilise the best current
information and advice wherever it can be found.
The Commission does not at this stage believe that there
is a single standard against which accessibility can be
measured. We do hope that the developments described in
these Advisory Notes lead to theemergence of consistent
universal guidelines in due course.
The AusInfo Guidelines for Commonwealth Information
Published in Electronic Formats were launched by the
Australian government on 23 March 1999. They are an
excellent source of advice about preparing electronic
publications.
Few areas compare with the Internet and WWW for pace of
change in technical standards. These Notes are not about
the content of web pages have nothing to say about what
is appropriate subject matter for publication on the
Internet. Nor are the Notes legal requirements. They are
advice about good design practices that will help make
web pages, no matter what their content, available to
the widest range of people.
Accessibility does not involve an assumption that all
pages can be limited to plain text. More sophisticated
and innovative pages can and should also be made
accessible. In general, this involves provision of
alternatives to an otherwise inaccessible feature,
rather than any requirement to avoid innovative design.
The rest of these advisory notes provides background
information on accessibility and legal issues. As
always, comments and suggestions for improvement of
these Advisory Notes are welcome.
Contents
Introduction
1.1 Equal Access and the Web: Some Issues 1.2 Equal
Access is Required by Law 1.3 Purposes and Status of
These Notes
Access advice
2.1 Why HREOC is recommending the AusInfo Guidelines
2.2 Other resources
What Limits Are There on Obligations to Comply with
Access Requirements?
3.1 How is Unjustifiable Hardship Interpreted 3.2 Nature
of Benefit Or Detriment
3.3 Effect of A Person's Disability
3.4 Financial Circumstances and Expenditure Required 3.5
Action Plan
1. Introduction
These advisory notes are issued by the Australian Human
Rights and Equal Opportunity Commission ("HREOC") under
section 67(1)(k) of the Disability Discrimination Act
1992 ("the DDA"), which authorises HREOC to issue
guidelines for the purpose of avoiding discrimination.
These Notes are not legal requirements: they are advice
on how to avoid discrimination.
1.1 Equal Access and the Web: Some Issues
Government, business, educational and other
organisations in Australia are increasingly using the
World Wide Web as a means of providing large numbers of
people with access to information and other services in
a timely and cost effective way.
Availability of information and services in electronic
form via the World Wide Web has the potential to provide
equal access for people with a disability; and to
provide access more broadly, more cheaply and more
quickly than is otherwise possible using other formats:
1. People who are blind or have vision impairments can
use appropriate equipment and software to gain access to
electronic documents in Braille, audio or large print
form;
2. Deaf people or people with hearing impairments could
have more ready access to captioning or transcription of
sound material;
3. Many people whose disability makes it difficult to
handle or read paper pages can use a computer, for
example with a modified keyboard or with voice control;
4. World Wide Web publication may provide an effective
means of access for people whose disability makes it
difficult for them to travel to or enter premises where
the paper form of a document is available.
By itself, however, presence of a document on the World
Wide Web does not guarantee accessibility. For example:
1. current text readers and Braille output devices are
not able to deal with information or links presented
only in graphics or photographic format;
2. material provided only in audio format will not be
accessible to Deaf people or some people with hearing
impairments unless an alternative is provided;
3. although users can determine many aspects of colour,
size and print font of output for themselves, some
approaches to text form or colour will render access
difficult or impossible for users with impaired vision
(and in some cases many other users also).
Further, people with a disability have, on average,
lower incomes than other members of the community and
may not have access to "state of the art" equipment and
software. So, even if access is technically possible, a
page may not provide reasonable access in practice.
On the basis of available expert information, it
appears that it is technically feasible to remove many
barriers to equal access for people with a disability in
this area; and that this may be done in a way which does
not detract from the usefulness or attractiveness to
other users of Web pages, or in many cases actually
benefits all users.
The DDA does not require, and these notes do not
suggest, that Web pages be restricted only to plain
black and white text. Forms and formats which give
increased functionality for some users or increased
scope for creativity by developers are not prohibited or
discouraged. It is essential, however, that where a
feature does not itself provide equal accessibility, an
effective accessible alternative should be provided
unless this is not reasonably possible.
1.2 Equal Access is Required by Law
Provision of information and other material through the
Web is a service covered by the DDA. Equal access for
people with a disability in this area is required by the
DDA where it can reasonably be provided.
This requirement applies to any individual or
organisation developing a World Wide Web page in
Australia, or placing or maintaining a Web page on an
Australian server.
This includes pages developed or maintained for purposes
relating to employment; education; provision of services
including professional services, banking, insurance or
financial services, entertainment or recreation,
telecommunications services, public transport services,
or government services; sale or rental of real estate;
sport; activities of voluntary associations; or
administration of Commonwealth laws or programs. All
these are areas specifically covered by the DDA.
In addition to these specific areas, provision of any
other information or other services or facilities
through the Internet is in itself a service and as such,
discrimination in the provision of this service is
covered by the DDA. The DDA applies to services whether
provided for payment or not.
1.3 Purposes and Status of These Notes
These advisory notes are intended to assist people and
organisations involved in developing or modifying World
Wide Web documents, by making clearer what the
requirements of the DDA are in this area and how they
can
be complied with.
These notes do not have direct legal force or
substitute for the provisions of the DDA itself.
However, HREOC and other anti-discrimination agencies
can consider these notes in dealing with complaints
under the DDA Following the advice provided here should
also make it far less likely that a Web publisher would
be subject to complaints.
These notes are only concerned with equal accessibility
of information and other services provided through the
World Wide Web.
They are not directly concerned with issues of
availability and design of appropriate output equipment
and software for users with a disability to gain access
to material through the Internet. They do however seek
to achieve compatibility of World Wide Web pages with
equipment and systems commonly in use by people with a
disability.
The notes do not deal with distribution of information
through other aspects of the Internet such as e-mail or
news groups. Any comments in these areas would however
be received with interest.
The notes are not concerned with the content or
suitability of material placed on the World Wide Web.
They do not deal with issues of privacy or inappropriate
publication of personal information, or other issues of
whether particular information should or should not be
made available through the World Wide Web. They deal
only with requirements for people with a disability to
have access which is equally effective with that
afforded to other users.
HREOC agrees with comments that, because of the
continued rapid development of the World Wide Web, these
notes should concentrate on performance requirements
rather than over-specifying technical means of meeting
these requirements. However, these notes also seek to
refer Web page developers to effective means of meeting
access requirements.
The notes adopt the approach, suggested by a number of
comments, of referring to current technical guidelines
and recommending that these technical guidelines be
followed.
References to and information about selected guidance
material are included at the end of these notes. HREOC
intends that these references would be updated as HREOC
becomes aware of a need to do so, including in response
to information from industry and consumers.
These notes have been developed taking into account
comments on a discussion paper released by HREOC in late
1996 and draft advice released in March 1997. They have
been revised in March 1999 to take account of recent
developments, especially the Web Access Initiative of
the World Wide Web Consortium.
Suggestions for further revision or updates to these
notes would be welcome. Comments may be sent by e-mail
to disabdis@hreoc.gov.au or by mail to:
Disability Rights Unit Human Rights and Equal
Opportunity Commission GPO Box 5218
Sydney NSW 1042.
2. Access advice
2.1 Why HREOC is recommending the AusInfo Guidelines
The first version of these Advisory Notes contained 12
basic points about accessible web design. These have
been replaced by reference to a single document. The
AusInfo Guidelines give sound advice on a wide range of
issues in electronic publishing including access for
people with disabilities. The Commission believes that
integrating accessibility into general authoring and
publishing advice is a good way of bringing it into
mainstream practice.
The AusInfo Guidelines are intended to evolve to keep
pace with best practice. The Commission believes that
reasonable attempts to achieve current best practice
will generally satisfy the access requirements of the
DDA.
The W3C/WAI has made important announcements that
authors of web pages should consider. The W3C announced
on 5 May 1999 that the document containing their Web
Content Accessibility Guidelines 1.0 has been reviewed
by W3C Members and other interested parties and has been
endorsed by the Director as a W3C Recommendation. It is
a stable document and may be used as reference material
or cited as a normative reference from another
documents. W3C's role in making the Recommendation is to
draw attention to the specification and to promote its
widespread deployment. This enhances the functionality
and universality of the Web.
HREOC makes general recommendations about resources to
be consulted for guidance, including the AusInfo
Guidelines and the W3C work. We think that the resources
described in these advisory notes will help people
provide accessible online services as required by the
Disability Discrimination Act. It is important to
recognise that there is at present no single definitive
set of guidelines in this area. Web designers and
authors have a range or tools and resources to choose
from in meeting accessibility goals.
The main issues that have determined HREOC's policy are:
1. The WWW is by its very nature a global activity. Wide
accessibility will be assisted by a universal
performance standard and could be hindered by
proliferation of a multitude of standards.
2. Development of industry standards in this area is
proceeding at a rapid pace and a high level of expertise
is involved. HREOC wants to encourage web designers to
use expert information that is keeps up to date with WWW
publishing and access challenges and solutions.
3. it is important that people with disabilities be
closely involved in initiatives aimed at avoiding
disability discrimination. There is much evidence now
that people with disabilities are involved in an
equitable manner in WWW access discussions about
developing standards and authoring tools.
4. There is the need for much more effort to encourage
implementation of accessible design. Building an
inaccessible website can easily be avoided if people are
given good information about what to do.
5. A complaint of disability discrimination is unlikely
to succeed if accessibility has been considered at the
design stage and reasonable steps have been taken to
provide access. As a general rule, it would be
unreasonable to require features that would exceed the
best current standards or features that would impose
unjustifiable hardship on the provider. In considering a
disability discrimination complaint about WWW access,
HREOC would take into consideration the extent to which
the best available advice on accessibility had been
followed.
2.2 Other resources
2.3 Another resource which may be useful to Web authors
is "Bobby" which is designed to check Web pages for
accessibility, report on problem areas and suggest
possible improvements.
There is considerable expert literature in this area
involving academic, industry, government and community
experts. A major source of such literature is the Web
Accessibility Initiative at the World Wide Web
Consortium.
Comments would also be welcome directing HREOC's
attention to other sources of expertise, information or
assistance in this area.
These advisory notes seek to point out areas of Web page
design where accessibility may be a problem, and to
provide strategies for achieving access without
sacrificing presentation qualities, or functionality
including multimedia elements.
3. What Limits Are There on Obligations to Comply With
Access Requirements?
The advice provided in this document is intended to give
effect to the requirement of the DDA for access to be
provided without unreasonable barriers which exclude or
disadvantage people with a disability.
In some (but not all) circumstances, obligations under
the DDA to provide equal access are limited by the
concept of unjustifiable hardship. A provider may be
able to demonstrate that it would involve unjustifiable
hardship to meet particular access requirements.
Providers should note that unjustifiable hardship has to
be demonstrated and cannot be simply assumed. In
particular, stylistic preferences rather than functional
requirements are highly unlikely to be accepted as
constituting a basis for a defence of unjustifiable
hardship (other than in cases where the artistic form of
a site is a significant function). This does not imply
any attempt to prohibit innovative design. It does mean
that design must address access requirements, directly
or by provision of alternative means of access.
Commonwealth Government departments and agencies, and
other organisations where they are involved in
administration of Commonwealth laws and programs, do not
have the benefit of an explicit unjustifiable hardship
defence under the DDA. These organisations are required
to provide equal access free from unreasonable barriers.
3.1 How is Unjustifiable Hardship Interpreted
Where issues of unjustifiable hardship have to be
decided, section 11 of the DDA requires HREOC or the
courts to consider all relevant circumstances of the
case, including:
a. the nature of the benefit or detriment likely to
accrue or be suffered by any persons concerned; and
b. the effect of the disability of a person concerned;
and
c. the financial circumstances and the estimated amount
of expenditure required to be made by the person
claiming unjustifiable hardship; and
d. in the case of the provision of services, or the
making available of facilities - an action plan given to
the Commission under section 64.
Some of the ways these factors may apply to Web access
issues are as follows.
3.2 Nature of Benefit Or Detriment
Unjustifiable hardship decisions involve balancing
benefits of providing equal access against detriment
which may be incurred in achieving access.
Benefits to consider in this area include:
a. direct benefits of access to people with a disability
b. benefits to other users whose browsers, hardware or
line connections have relatively limited capabilities
and who therefore benefit from provisions of
alternatives (for example being able to select text
access for a whole page or for a particular item)
c. benefit to providers by enabling them to reach an
increased range of users, and to reduce the need to
implement more expensive means of access which the DDA
and/or the marketplace might otherwise require.
Relevant forms of detriment to consider might include
difficulties in achieving compatibility between
different access requirements, and delays in publication
associated with translating one format into another.
These factors, however, may affect how access should be
achieved, rather than whether it should be achieved at
all.
Where there is doubt about how different factors should
be weighed up, it should be noted that the concept of
unjustifiable hardship has to be interpreted in the
light of the objects of the DDA, including the object to
eliminate
discrimination "as far as possible". The words
"unjustifiable hardship" in themselves also clearly
contemplate that some degree of hardship may be
justifiable, rather than any significant degree of
expense or difficulty being accepted as prevailing over
claims for equal access.
3.3 Effect of A Person's Disability
The reference in the DDA to the effect of a person's
disability, in HREOC's view, requires recognition of the
fact that disability inherently means that a person may
not be able to take advantage of some opportunities,
equally effectively with other people or in some cases
at all (at least in the present state of what is
technically feasible).
However, this reference directs attention to the actual
effect of a person's disability rather than to
assumptions or generalisations. Thus, for example, in
the current state of technology the effect of blindness
is NOT that a person cannot read electronic documents.
Rather, the effect of this disability is that the person
can read only those electronic
documents configured so as to be readable by those
devices delivering
Braille or audio output which are currently reasonably
available to the person.
3.4 Financial Circumstances and Expenditure Required
Financial cost is likely to be less relevant as a
limiting factor on required achievement of equal access
to Web documents than in relation to areas such as
building access or public transport where extensive and
expensive civil and mechanical engineering requirements
arise. To the extent that financial costs do arise,
these need to be weighed against the benefits of
measures to achieve access, including benefits to people
with a disability, other users and potentially to the
provider.
As indicated by the reference to financial resources,
more demanding requirements may be applied to government
publishers, corporations and large education providers
than to individuals or small businesses. This should not
be taken either as a general exemption for smaller
providers or
as imposing unsustainable requirements on larger
providers.
3.5 Action Plan
The DDA allows, and HREOC encourages, service providers
to prepare Action Plans indicating the provider's own
strategies for eliminating discrimination in its
services. Relevant terms of such an Action Plan are
required to be taken into account in considering a
complaint against a provider which has submitted its
Action Plan to HREOC.
These Guidelines may assist service providers in
preparing Action Plans in relation to their World Wide
Web presence. HREOC also has materials available on the
process of preparing an Action Plan and (subject to
resource limits) may be able to provide further advice
in this respect on request.
Direct enquiries by E-mail through disabdis@hreoc.gov.au
Copyright Human Rights and Equal Opportunity Commission
1999

This workshop is presented by A C Lynn Zelmer, PhD, a Central Queensland University senior lecturer who has long been involved in health training and health informatics. Contact him by e-mail at L.Zelmer@CQU.edu.au or visit his Home Page at http://vl-zelmer.cqu.edu.au. Research was provided by Hon Prof Amy E Zelmer, Faculty of Arts, Health and Sciences, Central Queensland University.
LAST UPDATED: 17/8/99 (LZ)